Creative Washtenaw x Pele Creative
Communications Audit | Marketing Support | Website Design | Graphic Design | Copywriting | Social Media Management | Event Planning | Research
Collaborated with the Interim Director of Creative Washtenaw to revamp the nonprofit’s communications strategy over a two-month engagement. Worked with leadership to establish a new and modern brand and visual identity. Led a full audit and redesign of the nonprofit's WordPress website, rewriting all copy, redesigning the page flow, and coordinating with a third-party developer for relaunch. Designed and developed content for a refreshed newsletter, conducted industry research, and planned monthly networking events—including budgeting, venue selection, catering, and promotion. Optimized social media presence with new style guide, messaging, copywriting, and engagement strategies. Additionally, executed a member survey and networked to increase awareness and drive membership growth.
